Most PPC agencies charge premium fees for what amounts to basic automation. Real AI-powered PPC combines machine learning bidding, predictive analytics, and automated testing with human healthcare strategy.
I use AI to do what machines do best — bid optimisation, pattern recognition, and testing velocity. I add what machines can't — healthcare market knowledge, patient psychology, and strategic direction.
Starting at $1,000/mo — AI-augmented PPC + landing page testing + automated attribution. 3-month minimum.
30 minutes — Let's see how AI can improve your PPC performance
If your PPC agency is still manually adjusting bids, they're fighting a losing battle. Machine learning processes thousands of signals per auction. Manual adjustments can't compete. But AI without healthcare context is just fast guessing.
Many agencies label Google's built-in Smart Bidding as "AI-powered" and charge a premium for it. That's automation you can access yourself. Real AI-powered PPC goes far beyond platform defaults.
44% of marketing technology goes unused. Your agency might have AI tools in their stack, but if nobody configured them for healthcare patient acquisition, you're paying for capabilities that never get activated.
AI optimises for what you tell it to. If it's optimising for clicks instead of patient bookings, or if it doesn't understand healthcare search intent, it will efficiently do the wrong thing. AI needs human healthcare strategy to work.
Machine learning bidding, predictive analytics, and automated testing — guided by human healthcare strategy. 3-month minimum.
For practices ready to move beyond manual PPC management. ML bidding and automated landing page testing included.
For practices that want the full AI advantage. Predictive analytics, multi-platform ML, and automated funnel optimisation.
For multi-location or high-volume practices. Full AI stack deployment with human strategic oversight at every level.
Pages run on my server for faster AI-driven testing. If you leave, transfer your winning pages for $1,500/page.
This dental practice had 500 PPC leads per month but poor conversion rates. Manual testing would take months. AI-powered testing found winning combinations in weeks.
What I found: Generic landing pages for all procedures. No data-driven testing. The PPC agency was manually adjusting bids when the real problem was page conversion rates.
What I built: 50 procedure-specific pages with AI-driven headline testing, automated call tracking, and ML-powered bid adjustment. The AI tested more variants in one month than manual testing would cover in six. Same budget, quadrupled patients.
I'll audit your current PPC setup and show you specifically where AI-powered tools would make a measurable difference. No jargon, just concrete improvements.
Book a Free AI PPC AuditFrom AI readiness audit to first ML-optimised campaigns in 2-3 weeks. Then continuous AI-driven improvement.
Not everything benefits from AI. I audit your current PPC setup, identify where machine learning will make a real difference, and where human strategy matters more. No AI for the sake of AI.
I configure ML bidding to optimise for patient bookings, not clicks. That means setting up proper conversion tracking, training the algorithms on healthcare-specific goals, and establishing the right guardrails.
Which day and time combinations drive the most bookings? Which demographics convert at the highest rate? AI analyses thousands of data points to find patterns that inform both bidding and page optimisation.
AI tests landing page variants, ad copy combinations, and bid strategies faster than any manual process. But every automated decision runs through healthcare-specific guardrails I set. Speed without recklessness.
AI is excellent at optimising within parameters. I set those parameters based on healthcare market knowledge, patient psychology, and strategic goals. The machine does what it does best. I do what I do best.
AI-powered PPC is powerful on its own. But if your marketing needs go broader, I bring AI thinking to everything.
2 weeks — Full marketing audit — AI opportunity assessment
I audit your entire marketing ecosystem and identify where AI tools can improve performance, where they're overkill, and what your 90-day roadmap should look like.
$5,000 - $10,000
15-20 hrs/month — AI-augmented strategy — Full marketing leadership
I become your marketing leader with AI tools integrated into every channel. PPC, SEO, content, automation — all working together with machine intelligence.
$4,000 - $8,000/mo
Campaigns underperforming — AI diagnosis — Fast turnaround
AI diagnostics find problems faster than manual audits. I identify what's wrong, rebuild with AI-powered tools, and get your campaigns generating patients again.
$10,000 - $25,000
AI doesn't just save time. It finds performance improvements that manual management misses because humans can't process enough data fast enough.
AI-powered testing finds winning combinations faster, while ML bidding optimises every auction in real-time. The result: lower cost per patient, faster.
It means machine learning bidding that adjusts per auction based on thousands of signals, AI-powered landing page testing that runs more variants faster, predictive analytics that identify trends before they impact performance, and automated optimisation with healthcare-specific guardrails. Not just Google Smart Bidding with a markup.
No. AI is excellent at optimising within parameters, but it needs a human to set those parameters correctly. Healthcare PPC needs someone who understands patient psychology, compliance requirements, and market dynamics. AI handles execution speed and data processing. I handle strategy, context, and oversight.
Google Smart Bidding is one component. I layer additional AI tools for landing page testing, cross-platform analytics, predictive modelling, and automated reporting. Plus, Smart Bidding needs proper conversion tracking to work well — and most healthcare practices don't have that set up correctly.
AI tools work better with more data, but the Starter package at $1,000/mo with $1,500-$2,000 in ad spend generates enough data for ML bidding and basic automated testing. Higher spend at Growth and Scale levels allows more sophisticated predictive analytics and faster optimisation.
I use a combination of platform-native ML (Google, Meta), custom AI workflows for landing page testing and copy generation, predictive analytics tools, and automated reporting systems. The specific stack depends on your needs, but the key is these tools are configured for healthcare patient acquisition, not generic marketing goals.
ML bidding typically starts showing improvements within 2-4 weeks as algorithms learn your conversion patterns. AI-powered landing page testing identifies winners faster than manual A/B tests. By month 3, you'll have a clear picture of cost per patient improvements and where AI is making the biggest impact.
Let's audit your current PPC setup and identify exactly where AI tools would make a measurable difference. No buzzwords, just concrete improvements.
Book a Discovery Call30 minutes. I'll show you what AI can actually do for your PPC.